E-book can be the same book transferred to a digital form as it is and simply read on a screen. Or it can become a completely different kind of book by employing possibilities provided by electronic medium that enrich the very content. The reason we started talking (writing) about it is that we have come [...]
Read moreOct 11
The new Amazon Kindle Fire. Will it cause a tidal wave in a tablet market?
With the Amazon‘s announcement of its newest Kindle Fire tablet an international IT news arena was flooded with predictions, contemplations about revolutions and other positive impacts. However, when looking more closely all this fuss around Kindle Fire which will hit stores in 15th of November, is not groundless. Although Amazon’s newest tablet by its specifications [...]
Read moreOct 11
Magazine Moteris is now digital and powered by Optimalmag
Ekspress Leidyba, a leading magazine publisher in Lithuania, entered the digital content market by starting publishing electronic versions of one of the oldest and most popular magazines for women Moteris (Woman in English). This move was made possible by digital magazine software Optimalmag (www.optimalmag.com) which is developed by M2 Technologijos, a long-term partner of Ekspress [...]
Read moreOct 11
A piece about advantages of digital content sales
Predictions about internet replacing newspapers and magazines are well known and as it looks now – a bit outdated. Some changes in the tune appear now. Instead of claims about guaranteed death talks about smartphones and tablets saving the printed media emerged. These devices are increasingly viewed in such light as they can combine the [...]
Read moreSep 11
E-books with soundtracks
Generation of readers who grew with printed books in their hands may miss those small but cozy things like sense of paper, swoosh of turning pages in their digital counterparts. One New Zealand company realized this as business opportunity and presented e-books enriched with sounds or even soundtrack. There are already several e-books in Booktrack [...]
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